A New Path for SEO In 2014

Reading Time: 4 minutes
Mattan Danino
By Mattan Danino

February 10, 2014

SEO-2014With advancing techniques and around 500 changing algorithms a year, SEO marketing has registered its maturity in 2013. Providing clarity for some and leaving some with confusion and aggravation on into 2014.

Rapid change is seen in the mindset of Traditional SEO ranging from keyword centric techniques to all new content dependent strategies. Credit for this change goes to earned media, paid media, and owned media.

Google’s shift to make a percent in keyword  data research  by month of September, has led SEO marketers to reorganize their strategies. Many people could not identify drift, and strived to become accustomed, while some took a massive groundbreaking dive into the world of  search which is secured

In 2014, we will encounter a new page centric and new content SEO workflow forming backbone of  secured search policy. This manifesto lets you to truly match your content and SEO marketing strategy to measurable business standards.

2014: The All New Secured Search Policy

Familiarizing yourself with the epic alteration and move in our market needs changing too, and concentrating on, a novel path in SEO. Few key points about search that is secured  will guard you to create your approach in 2014.

1. Analytics is the Basis of Truth

SEO changed forever with Secure Search information. In the year 2014, fresh SEO reporting necessitate a move to measuring original but not guesstimated business metrics at different  page level. This comprises of assurance that you should measure traffic, conversion rate, and returns.

In 2013 lots of dealers looked secure search move leading to technological or assimilation problem. Also the best dealers looked at  this as a coherent result of a swing  to page centric  approach of SEO. Web pages, certainly provides great sources  that will draw visitors’ attention, drive conversion rates and lets you measure whole revenue in the coming year of  2014.

 Tips and strategies for 2014:

  • The only effective way to tackle your SEO programs that is to bring pages into the limelight of your SEO world.
  • In order to implement this, pulling authentic statistics from your web analytics at the level of pages should be done
  • Work should be prioritized on the basis of traffic, revenue and conversions as a consequence of secure search in addition to understanding them as well.

2. Ranking matters a lot

In 2013, the significance and spotlight was actually on rankings that changed rapidly. The search engine result pages reflect the convergence of owned, paid and earned media. Changed  appearance of content in SERPs have seen due to the assimilation of search, mobile, social, global,  and with the acceptance of mobile. Success of SEO is considered as a benchmark in measuring the eventual business blow of your content,  leading to a superior rank of  a keyword  for your web page’s is indispensable and tracking the performance of  your keyword still matters. Rank  has its own significance in 2014 and  always will remain.

 Some more Tips and Strategies for 2014

  • The focus should be on exact rank which  means to have a vigorous technique in place that takes care of ups and downs of traffic and focus should not be on common rank reports  who  ignore these shifts.
  • Ensure that rank and performance is measured by device type  as researches reveals that rank and conversions on tablets, phone, and desktop changes dramatically.                                                                                                           
  • Make sure that you are evaluating and following universal or blended rank. Remember that, there aren’t persistently just ten results per page.

Looking for more info on SEO in 2014? Contact us here we give free information catered to your business and industry.

Thanks,

Mattan Danino

Founder/CEO of WebitMD Inc.
mattan-profile-pic